A love letter from me to YOU!

Hello my friends,
As many of you know, we are launching a national franchise and were getting ready to rebrand to Pole Fitness USA.

But a few weeks ago I woke up in the middle of the night and threw it all away.

For something better,
something different,
something truer.

So now I present to you

Vertica Fitness!

A company born from my heart,
honoring our community,
and looking forward to the future we are creating together.

Watch the Mood Video

Feel the power of the new brand

What's Coming:

Get excited

Video Library

A complete video library of all moves.
WHAAAAAT?!??! Yep. It's going to be a game changer. 

Training approved by ACE/AFAA

We are working to get our program officially recognized as legit

Dedicated Social Media

A new channel that WE own. No more shadow banning. No more fighting the algorithim or music rights. Just pure connection. 

New Product Lines

We know you love your pole wear. We are working to bring you the sexiest/sportiest/prettiest items out there.  And of course we all are going to need new Vertica jackets.  

New Classes

We are rolling out the Vertica Fit line of classes that will include V-Fit Max, Stretch, and more.  

More Locations

We are working with a franchise development company and we will be developing tons of new locations in the coming years!

What's NOT changing

Get excited

Current Class Offerings

Some classes will be renamed. But don't worry, your favorite classes aren't going anywhere.

Your Awesome Teachers

Our staff has been a huge part of the behind the scenes work in developing this brand. They are sticking around for the long haul!

Pricing for Current Members

We will be having a price increase. However, anyone on membership will be locked in for at least the time being.  

Our Dedication to YOU

Rest assured that everything that is being rolled out is being done with you, our pole family, in mind.  

Looking Forward

The future is VERTICA!


It's important. We're claiming it loud and proud.

Push to the Olympics

There are some important things happening and we are right at the center of it. More info coming soon.

A National Brand

We believe that Vertica is going to become a National brand as our mission grows.  This will allow you to take class all over the country. 

A Better World

We're not here just to pole. We're here to make the world a better place. Our vision is to change the narrative around belonging and body image and to rewrite what is possible.   

Join our new social community


Join Vertica Circle


Read more



Housekeeping issues and next steps

*The brand will be fully rolled out over the next few months including new signage, merchandise, etc. Please be patient but also let us know what you think.

Thank you!

From my heart to yours, thank you, Thank you for believing in yourself enough to start this journey and for believing in us enough to step into this next phase.  I love you!